Piaţa globală de publicitate pe dispozitive mobile va ajunge la o valoare de aproape 270 de miliarde de dolari până în anul 2026, în condiţiile în care, în prezent, aproximativ două miliarde de oameni au acces la Internet prin intermediul telefoanelor smart, reiese dintr-o serie de rapoarte de specialitate, publicate în lucrarea Httpool – „All of the Colours of Mobile Advertising 2021”.
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